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| Quote | Author |
| Content is king. | Bill Gates |
| Failure is an option. | Unknown |
| Think like a customer. | Paul Gillin |
| Your culture is your brand. | Tony Hsieh |
| You have to build engagement. | Unknown |
| Stop selling. Start helping. | Zig Ziglar |
| Going viral is not an outcome. | Unknown |
| Social media is a contact sport. | Margaret Molloy |
| Content: there is no easy button. | Scott Abel |
| Google is the new corporate homepage. | Jeremiah Owyang |
| Create something people want to share. | John Jantsch |
| The best marketing strategy ever: CARE. | Gary Vaynerchuk |
| Don’t build links. Build relationships. | Rand Fishkin |
| What makes content engaging is relevancy. | Gail Goodman |
| This is the era of less is more with SEO. | Adam Audette |
| Content is fire. Social media is gasoline. | Jay Baer |
| Simplicity is the ultimate sophistication. | Leonardo Da Vinci |
| Know thyself. Know the customer. Innovate. | Beth Comstock |
| Nothing begets creativity like constraints. | Christopher Mims |
| Social media creates communities, not markets. | Don Schultz |
| The consumer is not a moron; she is your wife. | David Ogilvy |
| The importance of gratitude is never forgotten. | Deborah Lee |
| Great Execution is the Ultimate Differentiator. | Margaret Molloy |
| The best marketing doesn’t feel like marketing. | Tom Fishburne |
| Copy is a direct conversation with the consumer. | Shirley Polykoff |
| People spend money when and where they feel good. | Walt Disney |
| The future of content marketing is in your hands. | David Hahn |
| Empower your readers with social sharing buttons. | Mike Stelzner |
| Never let ads write checks your website can’t cash. | Avinash Kaushik |
| If you build it… you may still need Google AdWords. | Jennifer Mesenbrink |
| Marketing is really just about sharing your passion. | Michael Hyatt |
| Decide the effect you want to produce in your reader. | Robert Collier |
| Sell the problem you solve. Not the product you make. | Unknown |
| Make the prospect a more informed buyer with content. | Robert Simon |
| People don’t buy what you do, they buy why you do it. | Simon Sinek |
| The most powerful element in advertising is the truth. | William Bernbach |
| Content is the reason search began in the first place. | Lee Odden |
| Less is more. Keeping it simple takes time and effort. | Jeff Bullas |
| I don’t want to go viral, I want to set hearts on fire. | Coco J. Ginger |
| Give them quality. That is the best kind of advertising. | Milton Hershey |
| You cannot buy engagement. You have to build engagement. | Tara-Nicholle Nelson |
| Content is the atomic particle of all digital marketing. | Rebecca Lieb |
| Content is anything that adds value to the readers life. | Avinash Kaushik |
| Google only loves you when everyone else loves you first. | Wendy Piersall |
| Not viewing your email marketing as content is a mistake. | Chris Baggott |
| New marketing is about the relationships, not the medium. | Ben Grossman |
| Make your marketing so useful people would pay you for it. | Jay Baer |
| My rule of thumb is build a site for a user, not a spider. | Dave Naylor |
| You can’t push your sales messages on your fans too often. | Andrea Vahl |
| Amazing things will happen when you listen to the consumer. | Jonathan Midenhall |
